Production of showreel video for sports presenter Laura Winter

I've dealt with journalist and presenter Laura Winter on a number of occasions through the work I do for East Glos Club in Cheltenham. I was delighted therefore when Laura asked me to shoot a showreel video for use on her new website. The … [Continue reading]

Helping tennis player Tom Mellor appear at The Albert Hall

Tom Mellor

From time to time I am pleased to undertake pro bono work to support local organisations and individuals. Therefore I was delighted to respond to a request from Cheltenham tennis player Tom Mellor and his father Philip. Tom, who was born with … [Continue reading]

Kind words from a client

I've been producing a monthly email newsletter for Winchcombe-based British Bespoke Auctions for three years. Following the most recent newsletter, I was delighted to receive this unsolicited testimonial from business owner Nicholas … [Continue reading]

Lording it up at Lord’s with Michael Vaughan

I've been working with West Midlands based Gala Events for five years and recently I produced my eighth film for them. This latest event was a Lord's Long Room Lunch and it featured cricketers Michael Vaughan, Tim Bresnan and Steve Harmison. After a … [Continue reading]

How to avoid your email marketing looking like spam

Have you noticed how spammers and scammers use personal names rather than brand names in the "from" section of their emails? Usually they're female names. Here's a recent example. The reason why they do this is hopefully obvious. It's so that … [Continue reading]

Email marketing – how NOT to manage your unsubscribe process

Avid unsubscribe process

I've blogged before about why your unsubscribe process should be as simple as possible - ideally a one click process. The screen shot below from Avid is a good example of how not to do it. Instead of a one click unsubscribe, where you click a link … [Continue reading]

How to boost your YouTube channel’s recognition using new intro videos

YouTube has just launched a new feature which enables you to add  a three second intro video to your YouTube videos. You can select whether to add this to all your videos or just a selection. The aim is you can more easily build a consistent brand … [Continue reading]

On location with the pop pirates: Radio Caroline at 50

Easter Sunday 1964 saw the launch of legendary radio station Radio Caroline. Moored off the Essex coast it brought pop radio to the UK in a way that had never been done before. The station and others like it, revolutionised music radio in the … [Continue reading]

On location with football pundits Matt Le Tissier and Steve Claridge

Matt Le Tissier

I've been working with West Midlands based Gala Events for five years and recently I produced my seventh film for them. This latest event was the annual Birmingham Gold Cup Lunch and it featured live Irish band Celtic Clan, Sky Sports tipster Kevan … [Continue reading]

Is your carefully crafted email campaign displaying properly?

Your email campaign might look great when you send it out, but what about when it reaches the other end?  For example, here's what happened when Twitter sent out a campaign promoting their new Twitter Ads product. This is how it's supposed to … [Continue reading]